Opportunity engine ↗

Small business+ Creators+ Restaurants+ Independent brands

One clear site.
Built for you.

Most small businesses do not need a bigger website. They need one that loads fast, says what they actually do, and makes it obvious how to get in touch. That is what this is. I build it, you own it, and you get one flat quote before any work starts.

01Standard buildELEV 0420 FT

What a standard build includes.

One project, one flat quote, handed over at launch. If something you need is not on this list, it is not automatically excluded. It just gets scoped and quoted separately instead of quietly absorbed.

  • Up to five core pagesIncluded
  • Custom design and layoutIncluded
  • Mobile and tablet layoutsIncluded
  • Copy shaping from your materialIncluded
  • Basic contact formIncluded
  • Search and analytics basicsIncluded
  • Launch supportIncluded
  • One revision roundIncluded
  • Thirty days of post-launch supportIncluded
  • You own the site and the domainAlways
  • Hourly surprisesNever
Target timeline: seven business days from payment, access, and your content. Anything that depends on a third party, such as a domain transfer or a registrar, is outside what I can promise.
02The numberELEV 1120 FT

$1,000

Standard website totalStarting price

Pricing starts at $1,000. Once I know what you need, I give you one flat quote for the whole project, and that quote is the price. A bigger or more complicated build costs more, and you will know the number before anything begins.

Step 01Deposit to begin. Work starts once it clears.$500
Step 02Final payment, due before the site goes live.$500
No discounts, and no price that moves under pressure. If the number is wrong for your project, the honest fix is a different scope, not a quieter invoice.

Care, if you want it

$150 per month. Optional, cancel anytime. Billing starts the month after launch, never during the build.

  • Hosting managementIncluded
  • BackupsIncluded
  • Security checksIncluded
  • Form testingIncluded
  • Broken-link checksIncluded
  • Software updates where applicableIncluded
  • Basic performance monitoringIncluded
  • Content changesUp to 45 min / month
  • Priority email supportIncluded
  • Monthly reportIncluded

The 45 minutes does not roll over, and you are told that now rather than in month three. Work beyond it is quoted separately. Care is offered once at onboarding and once when the 30-day support window ends. It is not re-pitched every month, and declining it does not change the support you already paid for.

03Custom scopeELEV 1760 FT

Real work. Priced properly.

None of the following is included in the $1,000 standard build. It is all legitimate work and I am glad to do most of it. It just needs its own scope and its own quote, because pretending otherwise is how a project quietly goes wrong for both of us.

Merchandise storefronts Ecommerce and payments Scheduling and booking Customer portals and logins Complex forms and file uploads Notification workflows Restaurant menus that change often Large product catalogs Custom integrations Memberships and gated content Multi-location or multi-language More than five core pages

Things I will not take on

Ranking or traffic guarantees, hacked-site recovery, certified accessibility conformance, and regulated data handling such as HIPAA or PCI. Saying yes to those would mean doing them badly.

Things I will not promise

Positions, traffic, lead volume, conversion rates, revenue, uptime, or anything that depends on a third party I do not control. You will get the scope in writing and nothing beyond it.

04What I buildELEV 2340 FT

Concept categories, labeled as such.

This page shows no client logos, no testimonials, and no project counts, because a new offer that borrows credibility it has not earned is worth less than one that does not. Below is the kind of build each category means. They are descriptions of scope, not case studies, and none of them represents a specific client.

Local service business

Concept category. Five pages, clear service list, service area, and one contact path that works on a phone. The goal is that someone finds you and calls.

Restaurant or cafe

Concept category. Hours, location, and a readable menu that does not require pinching to zoom. Frequently changing menus or online ordering are custom scope.

Creator or independent brand

Concept category. A home worth linking to from a profile: the work, the story, and a way to reach you. Merchandise storefronts are custom scope.

Small studio or practice

Concept category. What you do, who it is for, and how to start. Intake beyond a basic form, scheduling, and portals are custom scope.

Live examples will be added here only when a real client has launched and has agreed to be named. Until then this section stays honest and a little empty.
05Start a projectELEV 2990 FT

How a project actually starts.

1. Tell me what you need

Email a few sentences about the business and what the site has to do. No form to fill out and nothing to install.

2. You get one flat quote

I confirm the scope in writing and give you a single number for the whole project. If it is a standard build, that number is $1,000.

3. Deposit, then build

$500 to begin. Work starts once it clears, and I come back to you with the build and one revision round.

4. Final payment, then launch

$500 before the site goes live. You own the site and the domain, and I hand over what I built.

Secure checkout Hosted by the payment processor

Secure checkout connection pending. Request scope first.

Deposit to beginCharged once, after your scope is confirmed $500 Checkout unavailable
Final before launchCharged once, before the site goes live $500 Checkout unavailable
Website careMonthly, optional, starts the month after launch $150 Checkout unavailable

Checkout will run on the payment processor's own hosted page when it is switched on. Turning it on is a separate approved step and it is not active yet, so there is deliberately no button here rather than a link that goes nowhere. Amounts are fixed and set by White Hill: nothing on this page lets a visitor choose or change what is charged, and no card details are ever entered on whitehillweb.com. Until then, email to confirm scope and I will send a payment request directly.

Every message reaches Ian directly. Nothing on this page connects to your accounts or charges anything.